Date: August 17, 2021
Time: 9:00 AM – 3:30 PM
Cost: $249 ($212 if registered by August 3)
Location: North Central PA Launchbox powered by Penn State DuBois

BECOMING AN EMPLOYER OF CHOICE: Using Company “Culture” as a Competitive Advantage

Would you like to make a significant impact in the productivity of your employees and the profitability of your business?  Would you like your employees to come energized to work every day and enthused about the team getting work out the door?  Would you like to stop the cycle—and associated costs—of continually hiring and onboarding employees?

There has been a lot of talk in the manufacturing community about the difficulty in finding employees who have a great work ethic, who want to come to work every single day (or even stay the whole day) and be productive. All too often we hear, “We just can’t find qualified people.”  In fact, some manufacturers think it’s impossible with the newest generation of employees. But it’s not. Company culture is based on the beliefs and resulting behaviors that determine how employees interact with management, coworkers, customers and others.  It is the difference between engagement and disengagement, and we believe your company culture CAN be your competitive advantage!  But it often requires a different mindset—from the employer.

Did you know, according to a Gallup survey, across all US industries…

  • 52% of employees are not engaged or inspired at work
  • Companies with engaged employees outperform those without by up to 202%
  • Highly engaged employees are 87% less likely to leave their jobs than their counterparts.
  • Peers and camaraderie are the #1 reason employees go the extra mile

There are a few employers who rarely advertise for job openings but begin by checking their waiting list of potential qualified candidates. These companies have become known in their communities as an employer of choice. How? They don’t look at employees as simply a means to accomplish a task but have created policies, processes and practices to truly work as a team and insure employee issues are at the bottom of their “what fires do I need to put out today” list.  During this 1-day interactive session, participants will learn:

     5 Best practices to improve company culture and become an employer of choice!

  • PROVIDE BASIC TRAINING—Your company culture is based on continuous improvement.
  • DEVELOP PEOPLE—Good communication allows for individuals and teams to have meaningful roles.
  • ENCOURAGE TEAMWORK—Together we thrive.
  • IMPACT OTHERS – Create impact in your team—and in your community!
  • STRONG LEADERSHIP—Leadership is helping people reach their potential.

Join us to hear examples of how companies train, develop, encourage, impact and lead their teams to success and develop a plan to begin your own company cultural change.

About the Presenter:
Susan R. Hileman has been a Strategic Business Advisor for the Northwest PA Industrial Resource Center since 2006. She directly assists manufacturers with business assessments, customized training, and project management skills to achieve targeted business growth and cost reduction strategies. She is a certified speaker/trainer/coach as part of the John Maxwell Team and trained in Maxwell DISC Behavioral Assessments. Susan has degrees in Business Management and Speech Communications from Clarion University and is a Masters’ degree candidate in Organizational Leadership as well as a veteran of the U.S. Air Force. Susan lives with her husband, Bob, in Oil City, PA and enjoys spending time with their grandkids, flower gardening and oil painting.















Attendee Information

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