Manufacturers in northwest Pennsylvania have invested hard-earned dollars and an immense amount of time producing world-class products and components, however, gaining new markets and finding new leads to sell to is a constant struggle. Between bringing in work during COVID and beyond to using reshoring efforts to your advantage, there are numerous ways to benefit from well-executed sales prospecting. Bull Moose Marketing co-owners Ron Mattocks and Josh Sherretts will walk participants through the prospecting process, from how to find potential leads to what software tools one can use. Spending just 30 minutes a workday can add significant sales to a pipeline each year.